Following our amalgamation of Tourism Burlington and Burlington Economic Development, we undertook a comprehensive recalibration of our strategy, service model and processes to better harness the combined strength of two key economic drivers. Our integrated approach is designed to unlock greater value, improve efficiency, and strengthen impact across the community.
Purpose
To be a champion of Burlington’s economic prosperity by attracting and supporting businesses and visitors.
Mission
To drive sustainable economic growth and destination excellence by supporting businesses, attracting investment, and creating magnetic visitor experiences.
Our Strategic Pillars
Investment Attraction & Competitiveness
Goal: Attract high-value, future-ready businesses and investment to Burlington.
Business Retention & Growth
Goal: Support and grow existing businesses to scale and thrive.
Destination Marketing & Development
Goal: Promote a vibrant business and tourism destination
Engaging Organization
Goal: Ensure our staff are empowered to provide exceptional customer service experience
Destination Stewardship Plan
BEDT’s Destination Stewardship Plan focuses on recommendations to responsibly grow Burlington’s visitor economy by balancing economic impact with community well-being, environmental enablement and sustainability.
